Pack4Good
Packaging uses enough wood to flood a city
Over 3 billion trees are chopped for the packaging industry alone. It makes you think how sustainable the paper option really is.
For Canopy, we created an avalanche of cut trees to visualise the impact this fact has on our environment.
Go behind the scenes with director Tim Smit, who pulls back the curtain on how our team paced against the clock to realize this film in two weeks. He shares the creative decisions and production strategies required to deliver high impact storytelling under a demanding deadline, proving that timeline constraints can spark incredible visual problem solving.
Production Company
Studio Birthplace
Film Directors / Writers / Editors
Sil van der Woerd & Jorik Dozy
Producer
Tilly Compton
VFX Director / Producer / Sim Artist / Compositor
Tim Smit
Matte Painting / Lighting Artist
Sohaib Bouaiss
Tree Simulation Assistant
Alex Scollay
Roto
Elephant Gate and Supernova studios
On Set VFX Assistant
Charles Chorein
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The art of wonder and creativity — the craft of story and spectacle.